Industry

Hiring a Babysitter

Client

Case Study

Tenderly - home to the most caring babysitters

Trusted Childcare Finder with Ratings, Bookings, and In-App Payments

PROJECT TYPE DELIVERABLES Hiring a Babysitter Mobile App Mockups TOOLS DURATION Figma 1 month MY ROLE End-to-end product design Research, Flow, Wireframes, Prototyping. OVERVIEW Finding reliable and trustworthy childcare is a significant hurdle for families. Parents often face safety and trust barriers, time-consuming search to discover vetted babysitters with the right experience in their area when they actually need them. Existing options lack important features like an open channel for discussion of all the details of the hiring conditions upfront. CHALLENGE How might we create a trustworthy platform for parents looking for babysitters that can easily evaluate safety, availability and compatibility? Competitive audit was performed on 3 known platforms for hiring babysitters. All of them lack the feature of structuring responsibilities, expectations and working hours upfront, causing ambiguity and negotiation friction. The major point neglected is the background check, where existing options rather provide marketplace directory where the screening is left on the parents. Primary research identified key user needs: Confidence in sitter credibility and safety, fast discovery based on requirements, clear expectations before booking and frictionless booking and payment. PROBLEM STATEMENT Parents need a fast and trustworthy way to find, evaluate, and book babysitters, because existing platforms make the process slow, unclear, and emotionally stressful.

Prototyping – Impact – Future steps

Tenderly Deliverables - Establishing Trust: A verification system to ensure child safety. - Streamlining Connections: A platform that reduces the time spent searching and evaluating sitters. - User-Centric Design: An intuitive interface that facilitates easy onboarding and booking. - Improving Transparency: Defining clear job responsibilities and working hours upfront to prevent misunderstandings. Impact Tenderly concept goes beyond typical babysitting marketplaces by introducing a verification-first trust system. It also reduces friction by structuring hiring conditions upfront, addressing scope creep and expectation mismatch. Finally, it positions childcare hiring as a streamlined end-to-end workflow rather than just a directory for discovery and messaging. Next steps / What I would measure Booking completion rate. Time to hire a sitter. Trust perception score. Repeat bookings.